Volkswagen Hong Kong today unveiled its new showroom in Kowloon Bay. A key component of the Volkswagen Group’s upgrading of its customer services and expansion of its retail network, this third outlet in Hong Kong – the first in Kowloon, joining the showrooms on Wanchai Road and Gloucester Road – marks a major milestone in the Group’s development.

In celebration of the grand opening–cum–third anniversary of Volkswagen Hong Kong, Mr Till Scheer, Managing Director of Volkswagen Hong Kong Limited, said at the ceremony, “With our high quality products and high level of after-sales service, our market share has doubled from 5.5 percent in 2008 to 11.1 percent at the end of last year.  Last year, Volkswagen Hong Kong reported strong performance with over 3,500 vehicles delivered to customers in Hong Kong, a 120% rise over the 2008 total.”

With the new Kowloon Centre, Volkswagen Hong Kong’s network has tripled from 1 showroom and 1 after-sales service centre to 3 of each. This demonstrates Volkswagen Hong Kong’s strong confidence and determination to develop the Hong Kong market.

At the ceremony, award-winning TVB stars Charmaine Sheh and Roger Kwok were the special guests to witness the launch of the Passat Variant and Saloon. They spoke with the media about the benefits of the new Passat and their own driving preferences. Their presence drew considerable media interest and coverage.

The new Passat series will set a new benchmark for its class both for the level of its luxury specification and for its array of advanced features that enhance functionality, design and safety. Of especial note is the Passats’ advanced TSI engine and DSG gearbox, offering outstanding fuel efficiency and driving experience. Insulating materials integrated into the dashboard area enhances the comfort, while the Passat’s interior trim is the most luxurious and tempting ever.

Also showcased at the new showroom were three new models Volkswagen introduced this year, the new Touareg, Sharan and Touran. All the Volkswagen models drew admiration and attraction from guests at the launch.

Situated in Kowloon Bay, the new Volkswagen Kowloon Centre is a state-of-the-art glass structure, reflecting Volkswagen’s reputation for innovation and set to become a new landmark in the district. With capacity to display up to 14 car models, and offering an executive VIP Lounge, the brand new 15,000-square-foot Kowloon Centre provide a relaxing environment for customers to choose their dream vehicles.

Starting from tomorrow, the new Volkswagen Kowloon Centre will enable the brand to reach customers from different area and further expand its business.

Volkswagen Kowloon Centre

Address: G/F., Enterprise Square III, 39 Wang Chiu Road, Kowloon Bay, Kowloon

Telephone: 3698 9888

Business hours: 9am to 9pm, Monday to Sunday (include public holidays)